Transformation Pathway 1: A Disciplined Start

Watch video 5 of 8 in a series on Accelerating Marketing & Sales Transformation

We've identified 4 pathways that organisations can use for accelerating progress, and this video explores Transformation Pathway 1. Businesses that identify with Pathway 1 are typically in the early stages of transformation with a low business imperative and low operational maturity. 

Watch to discover:

  • How to gain traction for transformation initiatives
  • Why the common practice of being agile and failing fast doesn’t always work
  • The unconventional wisdom of being more disciplined and winning fast